About BizTrek
Marketing Mentors and Consultants
BizTrek Provides Books, Courses, and Advice
In The Field Of Small Business Marketing
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Books
Learn how to be a smarter small business owner
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Courses
Learn the 12 Triggers that ALWAYS produce more customers
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Advice
Leverage the skill of a proven expert with over 50 years experience
BizTrek began operations over 30 years ago in 1994
We are best known for helping small business leaders transition from the startup phase
Our 12 Triggers marketing process helps you grow faster, easier, and with less risk
Why Was BizTrek Created?
Gil Gerretsen recognized that group training and reading business books were not enough to produce the big results leaders needed. He saw that theoretical knowledge provides a foundation, but folks need practical and clearer guidance before leveraging that information for their situation. Gil was a pioneer in developing 1-1 tools with a mentoring framework.
What We Do
Using a 1-1 format, we teach and mentor small business owners who are ready to move beyond the startup phase. This is accomplished through an efficient blend of on-demand workshops and proprietary training resources coupled with personalized meetings to build a customized Marketing Action Plan (MAP).
What Are The 12 Triggers?
The 12 Triggers that fuel BizTrek’s mentoring process are built in three parts. First, you refine your brand and marketplace message. Next, you work on your tactical tools which will be used to cultivate and optimize the flow of new prospects and customers. Third, you activate tools to sustain and optimize your prospect and customer relationships.
Why It Works
The BizTrek mentoring process is based on ground-breaking research and insights into historically proven revenue strategies and tactics that work across all industries and all economic environments. As we have worked with clients over the last three decades, we’ve enhanced these powerful tools to optimize current business trends and opportunities.
Gil Gerretsen
Founder and President
🔶 Gil is the Founder and President of BizTrek Inc. For the last 30 years, he has trained and mentored small business owners who wanted to move beyond the startup phase by building a reliable revenue stream faster, easier, and with less risk.
🔶 Before that, he launched and built a small CRM software company which he sold 3 years later. That transition facilitated and fueled the launch of BizTrek in 1994.
🔶 For a decade before the launch of his software company, he worked as a turnaround expert (generally as interim President) for several medium-sized companies across the USA.
🔶 Gil is the author of several books for startup professionals and entrepreneurs. You can see his books, and even join his Inner Circle, at GilWrites.com
🔶 Gil and his wife are chronic tourists who enjoy exploring new places and meeting new friends along the way.
Wondering Whether BizTrek Is Right For You?
Please contact us for a confidential conversation about your situation and objectives.
No obligation. No pressure. Just a candid chat to help us both decide if we are a good fit for each other.
Then we can decide together if, and how, to proceed.